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Mott’s, a brand under Keurig Dr Pepper, has introduced its first-ever line of Fruit Smoothie pouches, targeting the growing demand for convenient and nutritious snack options.
The launch includes two flavours: Strawberry Banana, a non-dairy option made with oat milk, and Vanilla Peach, which contains dairy milk.
These shelf-stable pouches are designed to cater to families seeking quick, easy snacks that fit into busy lifestyles, aligning with current consumer trends toward on-the-go eating.
Krysten Howey, director of brand marketing at Keurig Dr Pepper, said: “The pouch category is rapidly expanding beyond applesauce thanks to growing demand for convenience, nutrition and novelty. Our new Mott’s Fruit Smoothie pouches are designed to meet the moment."
She added: "With 83% of consumers already making smoothies at home and families now snacking more than twice a day on average, we see a clear opportunity to deliver a new, delicious, on-the-go snack option from the trusted Mott’s brand – made to fit effortlessly into everyday routines”.
The new product is now available nationwide at major retailers such as Target and Walmart.