Ocean Spray Cranberries, an agricultural cooperative, has partnered with The Hershey Company to deliver a line of sweet treats made from fruit.
Featured in the line is the Milk Chocolate Dipped Cranberry Bites and Dark Chocolate Dipped Cherry Infused Cranberry Bites.
The collaboration with Hershey is offered in multi-serve resealable pouches in both 5oz and 8oz, suitable for snacking and on-the-go.
Monisha Dabek, chief commercial officer, US, at Ocean Spray, said: “What better way to build our snack portfolio than to partner with Hershey’s, the number one milk chocolate brand in the US, offering our consumers the ultimate snack to evolve the dried fruit category”.
Ernie Savo, president, Hershey Licensing Company, added: “We are excited by this partnership and extension of our iconic Hershey’s brand into new snacking occasions. Ocean Spray is synonymous with cranberry and we can’t think of better way to enjoy this wonderful super fruit than with an indulgent touch of delicious Hershey’s milk chocolate.”
Milk Chocolate Dipped Cranberry Bites and Dark Chocolate Dipped Cherry Infused Cranberry Bites join Ocean Spray’s existing snack, Greek Yogurt Dipped Cranberry Bites, and will be available in select stores across the US.
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