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Pladis
Pladis expands Hobnobs portfolio with launch of McVitie's White Hobnobs

Pladis expands Hobnobs portfolio with launch of McVitie's White Hobnobs

Pladis is building on the success of its Hobnobs range with the introduction of McVitie's White Hobnobs.

McVitie’s Penguin expands into savoury snacking with Penguin Bites

McVitie’s Penguin expands into savoury snacking with Penguin Bites

Pladis is extending the reach of one of the UK’s most recognisable biscuit brands with the launch of McVitie’s Penguin Bites, making the brand’s first move into savoury snacking.

McVitie’s blends two British classics with new Jaffa Cakes-flavoured Digestives

McVitie’s blends two British classics with new Jaffa Cakes-flavoured Digestives

Pladis is bringing together two of its best-known brands with the launch of limited-edition McVitie’s Digestives Jaffa Cakes flavour biscuits.

McVitie’s taps tropical trend with launch of Jaffa Cakes Mango

McVitie’s taps tropical trend with launch of Jaffa Cakes Mango

Pladis-owned McVitie's is expanding its iconic Jaffa Cakes portfolio with the introduction of a new mango-flavoured variant.

Jacob's launches new limited-edition Mini Cheddar flavours

Jacob's launches new limited-edition Mini Cheddar flavours

Pladis is strengthening its savoury snacking portfolio with the launch of two limited-edition additions to its Jacob’s Mini Cheddars range.

McVitie’s expands Hobnobs Range with new Oaty Crunch Creams

McVitie’s expands Hobnobs Range with new Oaty Crunch Creams

McVitie’s is extending its popular Hobnobs portfolio with the launch of Hobnobs Oaty Crunch Creams.

The future of snacking: Smarter, sustainable and specialised

The future of snacking: Smarter, sustainable and specialised

Jennifer Moss, chief R&D officer at Pladis, explores how health, personalisation and sustainability are reshaping snacking and why brands must balance flavour, ethics and innovation.

Pladis adds to McVitie’s Digestives line with limited-edition Golden Cinnamon flavour

Pladis adds to McVitie’s Digestives line with limited-edition Golden Cinnamon flavour

The Golden Cinnamon flavour features the classic buttery texture of McVitie’s Digestives, enhanced with the warm and sweet notes of cinnamon.

Why the next wave of snacking innovation needs to move far beyond surface flavour

Why the next wave of snacking innovation needs to move far beyond surface flavour

As 2025 nears its close, Pladis' head development chef, Robert Craggs, reflects on the priorities and key trends for snack producers to consider in the year ahead.

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