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Siân Yates

Siân Yates

26 February 2024

GNT Group introduces plant-based brown concentrates for clean-label soft drinks

GNT Group introduces plant-based brown concentrates for clean-label soft drinks

GNT Group has introduced a new line of plant-based Exberry concentrates tailored to meet the demands of manufacturers seeking clean label brown shades for low-pH soft drinks. The newly launched Shade Autumn Brown and Shade Golden Brown offer clear reddish-brown and caramel-brown hues suitable for both still and carbonated soft drinks. This development addresses the increasing consumer preference for natural brown colours devoid of health concerns and free from the 14 allergens specified under the EU Labeling Regulation.



Formulated with caramelised sugar syrup, the browns provide a clean label solution while naturally being gluten-free. Positioned as a viable alternative to caramel (E150), these concentrates cater to various applications including natural colas, energy drinks and iced lattes. Helen Vine, key account manager at GNT Group, said: “This new Exberry range was created to meet the rising demand for natural, plant-based browns that can deliver clear shades in beverages. Our concentrates allow brands to maximise their drinks’ appeal with eye-catching colours alongside clean and clear ingredient lists.” The liquid-based colours are derived from edible, non-GMO fruits and vegetables, making them suitable for vegan, kosher and halal diets. Shade Autumn Brown incorporates carrot concentrate alongside caramelised sugar syrup, while Shade Golden Brown includes apple concentrate. These products offer high-performing, clear solutions with no turbidity or sediment formation even in acidic beverages with pH levels below 3.0. Additionally, they exhibit excellent light and heat stability, ensuring quality preservation during storage and distribution, while also being easy to pump and dose.

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