The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
US-based mochi ice cream brand My/Mochi is expanding its global flavour inspiration line-up with the launch of what it claims is the first Dubai Chocolate Style Mochi ice cream in the US.
The latest innovation features creamy pistachio ice cream, crunchy kadayif and chocolate bits, all wrapped in chocolate-flavoured mochi dough. Inspired by the viral Dubai Chocolate dessert trend, each mochi contains just 80 calories.
“Dubai chocolate has become a standout flavour across food and beverage categories, but it hasn’t made its way into mochi ice cream,” said Bridgette Wolf, chief marketing officer at My/Mochi.
The Dubai Chocolate Style Mochi ice cream will debut in select US stores this month, followed by a national rollout in spring 2026.
In the UK, retailer Aldi also unveiled a Dubai Chocolate Style Mochi product this summer, highlighting the global popularity of the viral food trend.
Related posts
Lindt expands Dubai-style chocolate range with new White and Dark varieties
Peak pistachio: The F&B industry is still going nuts for Dubai chocolate
Co-op brings Dubai chocolate trend to bakery with new limited-edition brownies
Fox’s Burton’s Companies unveils Dubai style pistachio cream biscuits
The Drinks Bureau launches limited-edition Dubai chocolate style espresso martini RTD
Aldi introduces Dubai chocolate style mochi in UK supermarket first
