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Oikos is broadening its ready-to-drink protein shake line-up with the launch of two new flavours – Strawberry and Mocha Latte – as consumer demand for flavour variety and functional nutrition continues to grow in the protein beverage category.
The new offerings join the brand’s existing Chocolate, Vanilla and Salted Caramel varieties, further strengthening Oikos’ position in the high-protein dairy beverage space.
Designed to align with evolving consumption habits, the launches target two fast-growing trends in the category: fruit-forward protein beverages and 'proffee,' the increasingly popular blend of protein and coffee.
The new Oikos Protein Shake Mocha Latte combines chocolate and coffee flavours with 95mg of caffeine per bottle, positioning the product as a morning or afternoon energy option. Meanwhile, the Strawberry flavour delivers a brighter, fruit-inspired profile aimed at consumers seeking greater variety in daily protein routines.
Both products maintain the nutritional profile of the broader Oikos Protein Shake line, delivering 30g of complete protein, 5g of prebiotic fibre, Vitamins A and D, 1g total sugar and no artificial sweeteners or flavours.
Derek Neeley, vice president of protein shakes at Danone USA, said: “With the introduction of Strawberry and caffeine-boosted Mocha Latte, we’re expanding how and when people enjoy Oikos. We’re delivering the great taste and high-quality protein people expect, now in even more craveable flavours for a post-workout recovery or a protein-packed morning.”
Oikos Protein Shakes are available nationwide through major retailers.






