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Research highlights affordability and taste as plant-based growth drivers in Europe
New analysis of Circana data, by Good Food Institute Europe, shows that improvements in affordability and taste boosted the sales volume of plant-based foods in four of the continent’s leading markets in 2025.
Arkay Zero Proof plans France production facility ahead of European expansion
Arkay Zero Proof has announced plans to open a new production, bottling and labelling facility in Avignon, France, as part of its expansion into the European market.