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Huel and Zoe advertisements banned, ruled as ‘misleading’ by ASA

Huel and Zoe advertisements banned, ruled as ‘misleading’ by ASA

Three online advertisements for UK nutrition companies Huel and Zoe have been ruled as ‘misleading’ by the Advertising Standards Authority.

Marketing
Opinion: The sound of alcohol – An industry in need of a new sonic fermentation process

Opinion: The sound of alcohol – An industry in need of a new sonic fermentation process

In the dynamic alcohol category, sound serves as a key player in shaping brand experiences. However, a recent report by amp sound...

Beverage
New Dilmah iced tea campaign for 2024 showcases the magic of Sri Lanka

New Dilmah iced tea campaign for 2024 showcases the magic of Sri Lanka

Promoted: The new Dilmah Ceylon Iced Tea social media campaign for 2024, 'A Sip of Sri Lanka,' was filmed in some of the country's most striking natural landscapes and tea gardens.

Partner content
Thinking outside the box: Five of the boldest F&B marketing campaigns

Thinking outside the box: Five of the boldest F&B marketing campaigns

The last year has seen various companies up their marketing campaigns, with witty slogans and eye-catching branding designed to capture the consumers’ gaze. 

Marketing
Insane Grain launches 'Insane Kane' sorghum-based crisps

Insane Grain launches 'Insane Kane' sorghum-based crisps

Insane Grain has launched a brand-new crisp product, Insane Kane Strikin' Hot Crisps, in partnership with footballer Harry Kane.

Snacks
Marketing
Symrise
ADM
Edlong
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