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Carlsberg to expand PepsiCo bottling partnership across Nordics and Baltics
The Carlsberg Group has announced an expansion of its strategic partnership with PepsiCo, with a new agreement that will see the brewer become PepsiCo’s bottler in Denmark, Finland and the Baltic states from 1 January 2029.
PepsiCo expands Gatorade beyond sport with hydration overhaul
PepsiCo has unveiled a new phase for its Gatorade brand, expanding its focus beyond traditional sports use as it looks to position hydration as part of everyday life.
PepsiCo launches first Lay’s-branded restaurant concept in Madrid
PepsiCo is bringing one of its most recognisable snack brands into the culinary world with the launch of its first restaurant concept dedicated to Lay’s, opening in Madrid, Spain.
