The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

An increasing tendency to view health and wellness holistically, paired with a shift toward natural, botanical remedies, has seen a growing number of consumers turning to nutraceuticals with dreams of achieving those elusive, restorative eight hours.

Trip has introduced Tropical Mango, a new lightly sparkling drink formulated with magnesium and adaptogens.

UK functional beverage brand Trip is expanding its presence in the sleep supplements category, launching a new Dream Blend range featuring powder and gummies.

Functional beverage brand Trip has reached a $300 million valuation after securing $40 million in new funding from a roster of celebrity investors and growth-stage capital partners.

Calm drinks brand Trip is expanding its functional wellness range with the launch of its first Magnesium + Electrolyte Powder, marking the brand’s entry into the functional hydration category.