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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
Rockstar Energy expands product line with new tropical flavours
PepsiCo-owned Rockstar Energy has introduced two new flavours to its energy drink portfolio: Punched Pineapple and Boom Piña Colada.
Feb 10, 2025
Red Bull broadens sugar-free offering with Red Bull Zero launch
Red Bull has announced the global launch of Red Bull Zero, a zero-sugar and zero-calorie version of its Red Bull Original energy drink.
Nov 26, 2024
Molson Coors expands beverage portfolio with majority stake in Zoa Energy
Molson Coors Beverage Company says it will acquire a majority stake in Zoa Energy, a brand founded by Dwayne 'The Rock' Johnson and others.
Nov 7, 2024
Tenzing debuts new Super Natural Fiery Mango, designed for winter wellbeing support
Tenzing has developed a new ‘Super Natural’ energy blend in ‘Fiery Mango’ flavour, designed specifically for winter wellbeing support.
Oct 24, 2024
Celsius Holdings expands Essentials line with two new flavours
Celsius Holdings expands Essentials line with two new flavours
Oct 9, 2024
Lucky Energy raises $11.75m in oversubscribed Series A funding round
US energy drink company Lucky Energy has closed an oversubscribed $11.75m Series A funding round led by Brand Foundry Ventures.
Oct 2, 2024
Ybee Drinks launches functional CBD iced coffee
Functional beverage start-up Ybee Drinks has entered the UK market with its flagship product, a functional iced coffee containing CBD.
Sep 5, 2024
Celsius adds new flavour to portfolio
Functional beverage producer Celsius has added a new flavour to its portfolio: sparkling cherry cola.
Jul 23, 2024
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