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PepsiCo expands Gatorade beyond sport with hydration overhaul
PepsiCo has unveiled a new phase for its Gatorade brand, expanding its focus beyond traditional sports use as it looks to position hydration as part of everyday life.
Gatorade responds to demand for healthier options with new lower-sugar variant
PepsiCo’s Gatorade sports drink brand has unveiled Gatorade Lower Sugar, a new variant containing 75% less sugar than the classic Gatorade Thirst Quencher.
Gatorade expands functional hydration line with new product
Gatorade is making waves in the hydration market with the launch of its latest product, Gatorade Hydration Booster Relax, designed specifically to support athletes and active consumers beyond traditional sports scenarios.