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Arla Foods has expanded its yogurts range with the launch of two brand-new products for the UK market.
Arla LactoFree Natural Yogurt has launched now, designed to offer the same taste as Arla’s classic dairy yogurt but without the lactose. The yogurt, available in a 400g tub, is naturally high in protein and contains added vitamin D.
Additionally, Arla is adding a new product to its Skyr range, Arla Skyr Whipped. Available in three flavours – strawberries and cream, caremelised orange, and coconut and white chocolate – the NPD features protein-rich, creamy Icelandic-style skyr, whipped and then layered over a fruit compote.
The company is also rolling out a larger 450g size pot of its Arla Protein yogurts in vanilla and strawberry flavours, containing 45g of protein.
Catriona Mantle, associate category director at Arla Foods, said: “Health and taste are the biggest reasons that shoppers are generally consuming yogurts, but we also know that shoppers aren’t shopping for ‘yogurts,’ they’re shopping for specific occasions. We are therefore offering shoppers a choice; whether they’re looking for a yogurt to meet functional needs, big or small serving sizes, or for a particular level of indulgence.”
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