Beavertown launches UK's first mojito lager amid festive beer line-up

Nov 29, 2024
2 min read

UK-based craft beer brand Beavertown Brewery has introduced the country's first mojito lager – named Spicy Boi – as part of its festive range.

This brew, along with the return of the brewery's Frozen Neck glitter beer, aims to capture the spirit of the holiday season while appealing to a growing trend for unique flavour profiles in the beverage market.

Spicy Boi, a Mexican lager infused with mojito-inspired flavours, is designed to offer a refreshing twist for holiday gatherings. With an ABV of 5%, it aims to provide a zesty and invigorating option for consumers looking to enhance their festive experiences.

Beavertown's decision to create a mojito lager reflects the increasing consumer interest in hybrid beverages that blend traditional beer styles with other popular drink flavours.

Dive into the growing trend of beer cocktails in our latest feature here – find out why they’re taking the drinks world by storm.

In addition to Spicy Boi, Beavertown is reintroducing Frozen Neck, a Snow Globe Session IPA characterised by its frosty, glittery finish. This beer not only appeals to the visual aspect of drinking but also taps into the current trend of aesthetic beverages that are Instagram-worthy, enhancing the overall drinking experience.

The festive line-up also includes Live Laugh Love Buck’s Fizz IPA, a beer that captures the essence of the classic brunch cocktail, and Very Cherry Cola Cherry Rye IPA, which combines nostalgic cherry cola flavours with a robust rye finish. Both offerings highlight Beavertown’s commitment to creativity and innovation in the brewing process, catering to diverse consumer tastes during the holiday season.

The brewery's production capabilities have grown substantially, with an output of up to 90 million pints annually from its Enfield facility, reflecting the increasing demand for craft beers.

#Beavertown #beer #beercocktail #seasonallaunches #flavour #UK

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Leah Smith

8 May 2026

New products

Ella’s Kitchen launches new children's snack range

Ella’s Kitchen is expanding beyond the baby food aisle with the launch of Ella’s Kitchen Kids, a new product line aimed at children aged 18 months and older.

The launch marks a significant strategic move for the brand as it looks to extend its presence beyond the weaning category and capture growing demand for healthier snack options for toddlers and young children.

Positioned as a “better-for-you” alternative to traditional children’s snacks, the new range combines bold flavours, playful branding and convenient formats with the nutritional standards parents associate with the Ella’s Kitchen brand.

The company said the range was developed in response to changing family eating habits and the lack of minimally processed snack options for older toddlers outside the baby aisle.

Initial products include Ella’s Kitchen Kids Crunchy Stix in Cheese + Onion, Tomato + Basil and Pesto varieties, alongside Ella’s Kitchen Kids Wild Crackers available in Tomato + Oregano, Pea + Basil and Carrot + Rosemary flavours.

Designed for lunchboxes, picnics and snacking occasions, the products are formulated with reduced salt levels and classified as non-HFSS options. According to the company, the Crunchy Stix contain less than 0.04g of salt per pack, while the Crackers contain less than 0.05g per serving.

Emma Wood, Senior Brand Manager at Ella’s Kitchen, said: “Ella’s Kitchen Kids is about recognising that the journey doesn’t stop at baby food. As little ones grow, their tastes, independence and routines all change – but parents still want options they can feel good about.”

The launch also signals Ella’s Kitchen’s wider ambitions within the children’s snacking market, with additional products and categories expected later this year.

Wood added that the company aims to help “raise the standards of the kids’ food category” by balancing taste, convenience and nutrition.