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Heinz has launched a new range of pasta sauce flavours inspired by TikTok trends.
The range is available in three flavours: Tomato, Sicilian lemon and ricotta; tomato, black garlic and roasted garlic; and tomato & spicy Nduja.
Alessandra Sega, head of culinary tomato at Kraft Heinz in Europe, commented:“Introducing new recipes is one of the ways we’re continuing to disrupt and drive excitement in the pasta sauce category – making superior quality ingredients and the latest food trends accessible to all pasta lovers in the UK.
These additions follow the success of Heinz’s initial pasta sauce range in 2022, which includes tomato sauce for bolognese; sun-ripened cherry tomato & basil; tomato & chilli and tomato, grana padano & mascarpone pasta sauces, available nationwide across the UK.
The new flavours are available to buy from Waitrose and Morrison's stores, as well as Ocado and through the brand's website, for £2.50 for a 350g jar.
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