top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Nov - Food Bev - Website Banner - TIJ vs TTO 300x250.gif
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

Mars Wrigley UK has expanded its Maltesers chocolate brand portfolio with the introduction of new Maltesers Orange Buttons.


The new citrus-infused chocolate will hit UK shelves this week and follows the release of an orange variant of the company's Maltesers Bunnylast Easter.


Original Malteser Buttons launched onto the market back in 2018 and have since sold 68 million packs in Britain.


“We’ve given our hugely popular Maltesers Buttons an ‘a-peeling’ makeover and I know that citrus crazed Brits will love our brilliant new orange flavour,” said Leah Dyckes, Maltesers brand director. 


Maltesers Orange Buttons will be available nationwide in four formats: single, treat bag, share pouch and more to share pouch, for an RRP of 63p, £1.19, £2.09 and £2.79, respectively.

Beneo | Leader | Nov 2026

​

23 July 2021

Mars Wrigley releases new Maltesers Orange Buttons in UK

Mars Wrigley releases new Maltesers Orange Buttons in UK
Related posts
Skittles adds dual-texture crunch with new Gummy Crystals candy

Skittles adds dual-texture crunch with new Gummy Crystals candy

Major CPG players launch The PaperFlex Consortium to drive paper-based flexible packaging innovation

Major CPG players launch The PaperFlex Consortium to drive paper-based flexible packaging innovation

BuzzBallz teams up with Pop-Tarts on limited-edition nostalgia collaboration

BuzzBallz teams up with Pop-Tarts on limited-edition nostalgia collaboration

Pringles partners with Buffalo Wild Wings for US crisp range

Pringles partners with Buffalo Wild Wings for US crisp range

Mars Wrigley to cut 307 jobs as Newark site closes

Mars Wrigley to cut 307 jobs as Newark site closes

Galaxy expands frappe range with Vanilla and Strawberries & Cream variants

Galaxy expands frappe range with Vanilla and Strawberries & Cream variants

bottom of page