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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

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World’s top 15 soft drinks brands 2025

World’s top 15 soft drinks brands 2025

Richard Hall, chair of FoodBev Media, revisits the world’s top soft drinks brands a decade on, and uncovers a range of dramatic shifts in global brand power.

Opinion: Building a modern food brand – how manufacturers are revolutionising distribution

Opinion: Building a modern food brand – how manufacturers are revolutionising distribution

Tony Lee, CEO and founder of SFP, explains how B2B Marketplaces are helping to revolutionise distribution and build sales.

CMA calls for changes to UK infant formula market, including reduced brand influence

CMA calls for changes to UK infant formula market, including reduced brand influence

The Competitions and Market Authority has shared the findings of its study into the infant formula and follow-on formula market in the UK.

Thatchers vs Aldi: Could the latest trade mark battle ruling sound the death knell for lookalikes?

Thatchers vs Aldi: Could the latest trade mark battle ruling sound the death knell for lookalikes?

Aldi's loss to Thatchers in a landmark trademark case highlights the risks for retailers creating lookalike products & careful brand design.

Opinion: Foodie fandoms - Driving trial and adoption through fandom marketing

Opinion: Foodie fandoms - Driving trial and adoption through fandom marketing

Shannon O’Shields, vice president of marketing at Rubix Foods, explores how fandom marketing is reshaping the food and beverage industry.

Upfield renamed as Flora Food Group to reflect ‘evolved purpose’

Upfield renamed as Flora Food Group to reflect ‘evolved purpose’

Upfield has announced that it has changed its name to Flora Food Group as part of a large-scale company transformation.

Pepsi unveils new logo and visual identity, reformulates Pepsi recipe in UK&I

Pepsi unveils new logo and visual identity, reformulates Pepsi recipe in UK&I

For the first time in 14 years, PepsiCo has unveiled a new visual identity for its flagship drink. Pepsi says this new move marks the brand's "next era". 

Strongbow undergoes brand makeover and launches tropical cider

Strongbow undergoes brand makeover and launches tropical cider

Heineken UK has expanded its cider portfolio with the launch of Strongbow Tropical Cider and given the Strongbow brand a makeover.

PepsiCo launches lemon-lime soda brand Starry

PepsiCo launches lemon-lime soda brand Starry

PepsiCo has announced the launch of Starry, a lemon-lime flavoured soda that features a crisp and refreshing taste, available at US retailers.

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