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What this new era of food advertising means for F&B
Earlier this year, the UK introduced new advertising restrictions, expanding earlier rules to cover a wider range of products. Guy Cartwright explores how this will impact F&B.
Opinion: Less healthy food – Savvy retailers are turning restrictions into healthy profits
James Nevard, head of qualitative research at Linney, explores how retailers are profiting despite the regulatory challenges surrounding popular foods that have been designated ‘less healthy’.