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FoodBev Media

20 July 2023

Snyder's of Hanover launches new spicy pretzel pieces

Snyder's of Hanover launches new spicy pretzel pieces

Campbell-owned Snyder's of Hanover has announced the launch of a new spicy pretzel variety in the US: Nashville Hot. Nashville Hot pretzel pieces are seasoned with chilli pepper and a "tangy touch" of pickle flavour. The new flavour is inspired by the taste of Nashville hot chicken. Nick Hammitt, VP of salty snacks marketing at Campbell Snacks, said: "Nashville Hot is one of the greatest flavour combinations to ever happen to fried chicken, and our team at Snyder's of Hanover made it the best thing to ever happen to pretzels". Snyder's of Hanover's Nashville Hot pretzel pieces are currently available at retailers nationwide, including Target, Walmart and Kroger for an SRP of $4.79 per 11.25oz bag.

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