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Tim Van de Gehuchte, international sales and marketing manager at Meurens Natural, explains what the company showcased at Vitafoods Europe 2023 – the multiple advantages of oat protein. Meurens' oat protein can be used for a range of different applications as it doesn't impact the taste of the product. Vitafoods Europe 2023 took place from 9-11 May in Geneva, Switzerland, this year, offering three days of in-person exhibitions from international nutraceutical suppliers and experts from across the globe. The event itself was a vibrant hub of discussion, with buzzing aisles, live demonstrations and fruitful collaborations, which FoodBev had the opportunity to engage with, albeit wishing for more time to explore further. https://youtu.be/FFLUexxq3MI