The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

Truly Hard Seltzer has launched a new limited-edition variety pack, the Truly Dream Pack, available nationwide until 1 March 2026.

Functional food and beverage brand Laird Superfood has expanded its Hydrate line with two new flavours, Wild Berry and Tropical Punch.

Energy drink brand Celsius will launch four new fruit-flavoured, zero sugar variants in the UK and Ireland from January 2026.

UK honey brand Hilltop is expanding into the condiments aisle with the launch of its new hot honey range, introducing Peri-Peri and Smoky Chipotle varieties.

Pepsi has added a new Gingerbread flavour to its Zero Sugar cola range in the UK, ahead of the festive season.

Nestlé has announced the launch of Very Berry Cheerios, providing a fruity twist on its popular O-shaped breakfast cereal.

Better-for-you snacking brand Junkless has entered the protein bar market with a new range of Junkless Protein Bars.

Pringles is set to roll out a range of new flavours in the US next month, expanding its crisp and puffed snack lines with smoky, sweet...

The Jack Daniel Distillery has launched Jack Daniel’s Tennessee Blackberry, the newest addition to its line-up of flavoured whiskeys.