PepsiCo-owned crisp brand Walkers has introduced two new global-inspired flavours to its permanent line-up By expanding our permanent line-up, we are giving shoppers even more choice when it comes to the flavours Teriyaki and Masala Chicken flavours will be available across grocery, impulse and wholesale in the UK, starting

General Mills-owned cereal brand Cheerios is expanding its portfolio with the introduction of a new range: Cheerios Protein. Designed to meet growing consumer demand for protein-rich foods, Cheerios Protein, which contains 8g of protein per serving, is available in two flavours: cinnamon and strawberry. Emilie Knox, vice president and business unit director, Morning Foods at General Mills, said: “As protein continues to be an important priority for people of all ages, we specifically created Cheerios Protein with families in mind". "We wanted it to taste great and to preserve the iconic Cheerios shape, but with a good source of protein, all in a convenient cereal we know everyone at the breakfast table will love – turning all mornings into good mornings.” Cheerios Protein will be available at retailers nationwide for an SRP of $5.39 for large boxes and $5.69 for family-size boxes. #GeneralMills #Cheerios #US #cereal

Pringles has teamed up with Xbox and Bethesda Softworks to launch a limited-edition Fallout 76 Mystery Our most recent ‘Santa’s Secret Flavour’ had people guessing right up to the end, until the big reveal The seasoning is bold, surprising and full of twists that will keep fans debating for months on end."

ADM has partnered with precision-fermented egg protein producer The Every Company, responding to surging global demand for protein-fortified food and beverage products. The collaboration will see commercial-scale production of Every’s OvoPro Egg White Protein ingredient begin at ADM’s manufacturing facility in Clinton, Iowa, US. It will bring together ADM’s precision fermentation capabilities and Every’s expertise in creating functional, animal-free proteins using the company’s patented technology platform. OvoPro is a complete protein ingredient with a PDCAAS score of 1.0, performing across food and beverage applications as both a protein source and a functional ingredient solution. In addition to catering to demand for clean-label and high-protein product formulations, it can provide binding, gelling, foaming and whipping functions. This dual functionality enables OvoPro to offer structural integrity while increasing protein content. The ingredient also contains no fat or cholesterol, and is formulated to offer a neutral taste without the unwanted off-notes often associated with alternative protein ingredients. While eggs will always be “critically important” in diets around the world, said ADM’s Kris Lutt, innovative new ingredient solutions to expand the supply of high-quality protein will be essential to meet growing demand for diverse options that meet different consumers’ dietary needs. “Through this agreement with Every, we're strengthening the global protein supply chain while demonstrating how ADM's industry-leading precision fermentation capabilities can complement existing production, expand supply and help customers innovate,” Lutt said. “We look forward to working with Every and other partners as we continue investing in Clinton, advancing our precision fermentation capabilities and supporting innovation and value creation across the entire food supply, from farm to store shelf.” Arturo Elizondo, founder and CEO of Every, commented: “The global surge in demand for protein fortification across almost all major food segments – especially in the US – requires incredible scale and reliability. Our partnership with ADM enables both.” “For food formulators seeking to expand and strengthen their supply chains, OvoPro provides a reliable, price-stable protein that delivers functional performance and protein content – helping provide manufacturers with confidence in product quality, supply security and cost stability.” Top image: © The Every Company

The collaboration brings together two brands known for shaking up their respective industries.

Huel has expanded its range of ready-to-drink Daily Greens carbonated beverages with two new flavour additions, Strawberry Lemonade and Pink Grapefruit. The new drinks feature bold, ‘fruit-forward’ flavours, developed with an aim of enhancing the balance of sweetness and offering a more refreshing flavour experience for consumers. Available via Huel’s website with additional retail roll-out to follow over the summer, the new flavours join the brand’s existing RTD Daily Greens portfolio – which already includes Apple, Cucumber & Mint; Peach & Hibiscus; and Blueberry, Lemon & Thyme variants. The Daily Greens RTD range was introduced in 2025 following the success of the brand's Daily Greens powder line, with the expansion tapping into demand for convenience and on-the-go consumption. Like the existing products in the range, the new flavoured drinks each contain a blend of 42 vitamins, minerals and ‘superfoods,’ adaptogens, 4g of dietary fibre and just 1g of sugar per can. The RTD drink also provides electrolytes, catering to functional hydration trends, while its blend of antioxidants and vitamins is designed to support cognitive function, immunity and gut health, and steady energy.

fresh segment of the market and drive exciting growth in the hot chocolate category to really fire up

The new product features Heinz' classic baked beans, combined with cheese and wrapped up in Ginsters'

Asda has announced the launch of a 12-product strong range of flavoured pigs in blankets in time for Christmas. In a bid to appeal to a more premium market, the range features the christmas classic of pork sausages wrapped in bacon, but with “decadent twists”. Asda’s Extra Special Truffle & Parmesan Pigs in Blankets feature British pork sausages seasoned with black summer truffle and parmesan and hand-wrapped in dry-cured, oak-smoked bacon. The supermarket giant also unveiled Extra Special Brown Butter & Spiced Rum Stuffing Wreath with Brûléed Pigs in Blankets, a British pork stuffing wreath containing brown butter and spiced rum and decorated with pigs in blankets. The wreath is finished with a rum-spiced sugar for a brûléed effect and is finished with a cranberry centre. Asda has launched Cheesy Pigs in Blankets, made with cheddar, mozzarella and parmesan and wrapped in smoked streaky bacon. The company also unveiled its flavoured pigs in blankets in the frozen aisle, with the Frozen Extra Special Truffle Pigs in Blankets and Frozen Maple Pigs in Blankets that feature pork sausages wrapped in bacon and dusted with sweet maple sugar. Asda says that “traditionalists need not fear,” as its new range sits alongside classic Extra Special Pigs in Blankets and Scrummy Pigs in Blankets. Also launched is the ASDA Extra Special Pig in Blanket, a single, succulent, footlong pig in blanket weighing 650g, made with prime cuts of British pork, and wrapped in rashers of dry cured, oak-smoked bacon.

By taking out this step, the companies say producers can cut waste, reduce equipment costs and speed up

Mars has introduced several new limited-edition confectionery products for the 2025 holiday season across its M&M’s, Twix and Life Savers brands. New products include: M&M’s Winter Blend – a milk-chocolate edition featuring white and blue colours designed for winter-themed baking and gifting. Twix Snowmen – a snowman-shaped bar combining cookie, caramel and milk chocolate. Life Savers Gummies Holiday Shapes – gummies in seasonal designs such as stockings, snowmen and Santa hats. Allison Miazga-Bedrick, VP seasonal marketing at Mars Wrigley North America, said: "Nothing says holiday cheer like sweet treats and classic movies, enjoyed with friends and family. Passing around M&M's Winter Blend during a holiday film or treating yourself to a Twix Snowmen while holiday shopping, makes the season cosier and more delicious." Alongside the new launches, Mars is also returning several seasonal classics, including M&M’s Holiday Blend (red and green varieties), Snickers Trees, M&M’s Toasty Holiday Peanut and the Skittles Holiday Cane. The 2025 Mars Wrigley seasonal range is available at retailers nationwide throughout the holiday period.

Luis Alberto Weddle, category manager of snacks Yummies at Zambos, said: "We're beyond excited to team up