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General Mills launches Dark Chocolate flavour of Reese’s Puffs cereal
General Mills has launched a new Dark Chocolate variant of its Reese’s Puffs cereal, marking the first major flavour expansion since the brand’s 1994 debut.
Grind and Surreal team up for protein-packed tiramisu cereal collab
Cult coffee brand Grind has joined forces with disruptive cereal maker Surreal to create a limited-edition high-protein Tiramisu-flavoured cereal, blending two morning staples into a nutritious breakfast option.
Nature’s Path, an independent North American organic breakfast and snack food brand, is set to disrupt the granola market with the introduction of two new protein-rich granola varieties.
Eggo expands protein breakfast range with new waffle and pancake flavours
Eggo, owned by Kellanova, has added three new products to its protein breakfast range in the US, aiming to meet demand for convenient, high-protein options without compromising on taste.