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Gü Indulgent Foods, a UK-based manufacturer of premium dessert market, has unveiled two new additions to its product line this autumn: Sticky Toffee Pudding and Jaffa Chocolate Cheesecake.

These launches cater to consumer demand for nostalgic flavours reimagined for modern palates.

Gü’s latest offerings tap into classic British dessert traditions, presenting a rich, indulgent experience that resonates with both retailers and consumers.

The Sticky Toffee Pudding features a decadent sponge infused with over 20% sweet dates, complemented by a luxurious toffee sauce made from high-quality British cream and dark brown sugar. This comforting dessert is designed to be enjoyed warm, ideally paired with ice cream or custard, making it an attractive option for retailers looking to enhance their autumn dessert selections.

In contrast, Jaffa Chocolate Cheesecake offers a playful twist on the beloved chocolate-orange combination. This four-layer dessert showcases a cocoa biscuit base, smooth orange curd, and a zesty mascarpone cheesecake, topped with a velvety chocolate crème crafted from Gü’s signature blend of dark and milk chocolate.

The use of bold Spanish orange zest not only elevates the flavour profile but also appeals to consumers seeking a refreshing yet indulgent dessert experience.

Both desserts are set to retail at an RRP of £3.95 and will be available at major UK retailers including Sainsbury's, Tesco, Waitrose and Morrisons. This strategic timing positions Gü to capture consumer interest during the peak autumn season when indulgent treats are in high demand.

Fred Ponnavoy, master patissier at Gü, commented: “Working on these two British classics was an absolute treat in the Gü kitchen. We packed in loads of juicy dates for that rich, squidgy texture everyone loves, stirred in a splash of Madagascan vanilla and finished with a thick, velvety toffee sauce for pure, gooey comfort.”

He added: “For Jaffa Chocolate Cheesecake, we layered smooth orange curd and zesty mascarpone cheesecake with our signature dark-and-milk chocolate crème and the finest Spanish orange zest. Two flavours, both timeless, both totally indulgent – and both unmistakably Gü.”

Established in 2003 and currently owned by private equity firm Exponent, Gü has solidified its position as the number one dessert brand in the UK, boasting sales of over £73.3 million and growing at more than 4.5% year-over-year.