Fox’s Chocolatey is introducing a new Matcha Indulgent Creams biscuit as the brand looks to capitalise on growing consumer demand for matcha-flavoured products driven by social media trends. The limited-edition launch marks the second release in Fox’s Chocolatey’s viral-inspired innovation series, following last year’s “Dubai Style” Indulgent Creams. According to the company, the earlier launch attracted 850,000 new shoppers to the brand, highlighting the role trend-led flavours can play in driving incremental category growth. The new product combines Fox’s Chocolatey’s signature chocolate-coated biscuit with a shortcake base and smooth matcha cream filling, tapping into the increasing popularity of matcha across food and beverage categories. Jo Harwood, chief sales and trade marketing officer at FBC (Fox Burton Companies), said: “Matcha has rapidly grown from a niche trend into a mainstream flavour, driven by its strong social media presence and growing appeal amongst younger shoppers. Its eye-catching colour, versatility and cultural appeal are just some of the reasons why.” The company noted that matcha-related content has generated more than 10 billion views on TikTok and 9.5 million Instagram posts, while matcha menu items have grown by more than 30% year-on-year in 2025. “With our track record of bringing viral flavour trends into the biscuit aisle, we’re confident Fox’s Chocolatey Matcha will drive incremental shoppers and category value, while giving retailers a compelling premium proposition,” Harwood added. The product launches this week in Tesco and Booker Group stores, with wider distribution planned from 20 June. The biscuits will be sold in packs of eight with a recommended retail price of £3 for a 122g pack. The launch reflects a broader trend within the confectionery and snacking sectors, where manufacturers are increasingly leveraging social media-driven flavour trends to attract younger shoppers and create premium, limited-edition offerings. Matcha has become one of the fastest-growing flavour profiles across beverages, desserts and snacks as brands seek to capitalise on consumer interest in globally inspired and visually distinctive products.

Ardagh Glass Packaging (AGP) has announced a restructuring of its management team, along with two new appointments. The structural changes aim to enhance regional autonomy, drive a more structured commercial approach and position the company for long-term success. Alexander Kuzan has been named the new chief executive officer for AGP Europe, while current chief transformation officer Timur Colak will take on the expanded role of chief commercial officer for AGP. The glass packaging company is restructuring its management reporting following the announcement that current CEO Mike Dick will be retiring at the end of May 2026. CEOs for regional businesses – Brian Brandstatter for North America, Paul Curnow for Africa and Kuzan for Europe – will report directly to Mark Porto, executive chairman of Ardagh Group. Colak will also continue reporting directly to Porto. Kuzan joins AGP from Novelis, where he served as VP and general manger of the company’s Can division in Europe since 2017. During this time, he was responsible for developing and implementing the company’s F&B packaging strategy across Europe. Colak’s expanded role as chief commercial officer of AGP, in addition to his responsibilities as chief transformation officer, will see him lead the global sales process with a more structured, value-based approach. Commenting on the appointments and restructuring, chairman Porto said: “By empowering our regional leaders and sharpening our commercial focus, we are positioning ourselves to operate with greater speed and agility. This new structure allows us to be more responsive to our customers' needs and builds a strong foundation for sustainable growth and continued industry leadership.”

Bertolli is expanding into the butter and spreads category with the launch of Bertolli Spreadable with Butter and Olive Oil, a new four-ingredient blend combining dairy butter and olive oil. The new product, positioned as a Mediterranean-inspired alternative in the spreads segment, contains 57% dairy butter, 23% olive oil, water and salt. Bertolli said the launch reflects the brand’s heritage of combining Italian-inspired flavour with everyday versatility for cooking, baking and spreading. Founded in Tuscany in 1865, Bertolli has built its reputation around Mediterranean cuisine and olive oil-based products. The company said the latest innovation is designed to bring that olive oil proposition into the chilled butter category while delivering a creamy texture and buttery taste profile. The product will debut in Tesco stores from May 18, followed by rollout in Morrisons from May 28. The 400g tub will carry an introductory retail price of £3.25, with a recommended retail price of £4.50. Additional retailer listings are expected later this year. According to Ian Hepburn, head of marketing UK & Ireland at Flora Food Group, said: "The Bertolli Spreadable Butter & Olive Oil is a milestone for the brand, bringing a distinctive olive oil proposition into the butter category. It has been specifically developed to deliver a rich, creamy texture with a smooth buttery flavour, making it a versatile ingredient for cooking, baking and spreading.” The launch comes as food manufacturers continue to introduce hybrid dairy and plant-oil products aimed at consumers seeking convenience, flavour and Mediterranean-inspired ingredients. Olive oil blends have become an increasingly active area within the spreads category as brands look to capitalise on demand for premium cooking staples and flexible meal preparation products. Bertolli Spreads and Spreadable Butter are part of Flora Food Group, which manages a portfolio of plant-based and dairy-related food brands across international markets.

Vitafoods Europe took place in sunny Barcelona this month (5-7 May 2026) for a vibrant showcase of the latest innovations in nutraceuticals and functional food ingredients. This year, we observed three key trends dominating the show, with these themes demonstrating a huge influence on product development in 2026. For its second year in Barcelona following the move from its previous home in Geneva, Vitafoods Europe returned to the monumental Fira Gran Via convention centre earlier this month. An estimated 30,000+ attendees joined from over 135 countries globally, with more than 1,600 exhibitors taking to the halls to showcase their latest innovations in nutraceutical and functional product development. From gut health to mood support, many themes from previous years remained prominent at the 2026 event – however, what was most notable was the significant growth of solutions tailored to support GLP-1 medication use. Though this was already gaining traction in 2025, this year’s event highlighted a major shift within the food and supplements industry, as the numbers of consumers using these medications (around 12% in the US, as of early 2026) continues to surge. As a result, functional ingredients to support current GLP-1 medication users – as well as ex-users, and those who are seeking to manage their weight in alternate ways – were a focal point for many companies FoodBev spoke to. Women’s health was also a returning favourite focus, continuing to dominate conversations across the show floor as awareness grows of the complex challenges women face across key life stages. Abundant throughout the show were ingredient solutions tailored to support the demands on the body and mind brought by pre-menstrual syndrome (PMS), pregnancy and menopause – an encouraging display of dedication to what has been an underserved area of wellbeing in the past, with Givaudan’s marketing manager Elena Sava noting the shift of the outdated ‘taboo’ on discussing women’s health issues, from menstruation, fertility and pregnancy to urinary tract health. Elsewhere, longevity was one of the buzzwords for 2026 as companies continued to explore how virtually every facet of health feeds into the concept of ‘healthy ageing’ and living well, not just living longer. What was once a conversation about ‘anti-ageing,’ dominated by demand for supplements promising glowing, youthful skin, has transitioned into a broader appreciation of holistic wellbeing across the lifespan as consumers seek support in areas such as immunity, joint and cardiovascular health to ensure happy, active lifestyles for longer. Read on to discover the innovations that captured our attention this year… GLP-1 and weight management Research has already illustrated the impact of the sharply rising uptake of GLP-1 receptor agonist drugs – such as Ozempic, Wegovy and Mounjaro – on consumer eating and grocery shopping behaviours. Consumers taking these medications are eating smaller portions due to their appetite-supressing effects, leading to a rise in convenient and smaller-sized snack formats; meanwhile, impact on users’ taste and food cravings means many are seeking out more nutritious ‘better-for-you’ food options over high-fat, salty and sugar-laden snacks. Additionally, one of the biggest challenges for those taking the medications is the loss of muscle associated with calorie restriction and fast weight loss, further fuelling the ‘protein boom’ seen across the F&B industry over the past few years. Carbery's head of marketing for nutrition, Fiona Rawlinson, emphasised the importance of nutrient-dense formulations and high-quality dairy proteins as GLP-1 use rises and consumer priorities continue to shift. The company showcased several high-protein beverage concepts at Vitafoods to demonstrate the versatility of its dairy protein ingredients, including hot protein coffee and an iced matcha latte. Elsewhere in dairy, Arla Foods Ingredients showcased two high-protein, low-fat shots positioned as GLP-1 companions: a fermented yogurt shot containing 15% protein, and a clear shot containing Arla Foods Ingredients’ Lacprodan beta-lactoglobulin solution and 20% protein in a honeydew melon flavour. Positioned as on-the-go, convenient formats, the shots – which also contained probiotics from Novonesis’ portfolio, developed in collaboration – reflect growing demand for maximum nutrition packed into smaller and more easily digestible formats for GLP-1 users in contrast to large, more dense protein shakes. This was also highlighted in the company’s Easy Bite protein bar format, which contained 6g of whey protein per smaller 18g bar size, as well as its new Air Bar concept featuring an aerated filling designed to be lighter and fluffier in texture than traditional, more dense protein bars. Sarah Meyer, head of sales development for Performance Nutrition, explained that the lighter texture unlocks additional opportunities in flavour development compared to traditional bar textures, which can often feel heavy and indulgent – samples of the Air Bars were offered in ‘banoffee,’ ‘spicy cola’ and ‘cherry berry flavours,’ bringing unique taste and mouthfeel to the crowded bar category. Cargill also highlighted GLP-1 companion concepts, including its VitalFuel cocoa drink. Based on Cargill’s Radipure pea protein alongside soluble fibre, the drink is designed to pack a nutrient-dense hit into a portion-reduced format, and contains a blend of vitamins and minerals targeting GLP-1 users’ muscle support needs specifically. It is lightly sweetened with EverSweet, the company’s metabolically neutral fermented stevia solution, while using a rich chocolatey base made from its Gerkens Sweety cocoa powder. Elsewhere, its VitalBite concept for GLP-1 users was highlighted to provide a bite-sized, high-protein and high-fibre snacking format, also based on Radipure pea protein and containing healthy fats from almond butter, peanut butter and sunflower seeds. The 7.5g bites are enriched with phosphatidylcholine (PC) lecithin, providing 60mg of choline per 50g serving to support liver function and lipid metabolism – choline is among the micronutrients often reported to be deficient after taking GLP-1 therapies for 6-12 months, the company noted. Alongside combatting muscle loss, reducing fatigue as a side effect of GLP-1 medications was a focus for HTBA, which was highlighting its newly launched dual-effect Leanara solution. Based on naturally derived, clean-label bioflavonoid innovation with advanced vitamin B12 technology, the clinically-backed ingredient helps to protect against muscle mass loss while enhancing metabolic energy to reduce fatigue associated with caloric restriction. The solution is suitable and approved for use across various supplement formats such as powder and emulsion sticks and functional shots, as well as bars and snacks in the US. Gastrointestinal side effects are another common challenge for those on GLP-1s, making solutions for gut health support an attractive proposition for this consumer group. At Kerry’s booth, a unique strip concept was displayed to target this very need – resembling an ultra-thin edible piece of paper, the mint-flavoured strip is designed to simply be placed on the tongue where it quickly dissolves, a convenient format well-suited to those seeking something light and easy to integrate into their daily routine. The strip contains Plenibiotic, Kerry’s rice-based postbiotic ingredient to support digestive health. It is a heat-inanimated postbiotic derived from Lacticaseibacillus paracasei 327, and demonstrated significant benefits for digestive regularity and quality of life in a four-week study of GLP-1 users. The strip’s peppermint flavour was also tailored with digestive support in mind, with many of those on the medications reporting nausea as a side effect. Ingredients that could provide alternative or complementary weight management solutions to GLP-1 therapies were also widely showcased. BGG was highlighting its ApplePhenon solution for weight management and metabolic health, in a powder format suitable for mixing into beverages and showcased in two trendy flavours – watermelon dragonfruit, and turmeric lemon ginger. The powder sachets contain 600mg of ApplePhenon, the recommended daily dosage of the ingredient, which is based on apple polyphenols produced from unripe green apples using the company’s proprietary gentle extraction process. In studies, ApplePhenon has been shown to play an effective role in weight, glucose management, cardiovascular support and athletic performance. Pre-clinical studies demonstrated that it can potentially decrease the transcription of genes involved in fatty acid synthesis, similarly to a calorie-restricted diet. Clinically, the ingredient was found to play a role in decreasing visceral fat within an 8-12-week timeframe in a randomised, double-blind and placebo-controlled study on 94 subjects with BMI from 25-30. BGG’s Tamara Higgins, managing director for Americas and head of western regional sales, explained that although the solution is seen as separate to GLP-1s, it could be beneficial for those aiming to maintain weight loss after discontinuing the medications. This is an issue that continued to come up in conversations about GLP-1s throughout the event, with many ex-users experiencing the return of ‘food noise’ and intense cravings that were previously dampened by the drugs’ appetite-suppressing effects. A recent University of Cambridge study found that patients underwent rapid initial weight regain when stopping taking the medication, with individuals regaining 60% of their original weight loss on average by 52 weeks. Rousselot’s Nextida GC peptide composition, based on collagen and gelatine, was also showcased as a solution to naturally stimulate GLP-1 release and support glucose control. The ingredient is designed to be consumed 30 minutes before a meal to support post-meal glucose levels and was shown in studies to slow down gastric emptying by 37 minutes compared to a placebo group, helping people to feel fuller and satiated for longer and reduce post-meal snacking. Rousselot’s global marketing manager, Florencia Moreno Torres, explained that this solution could be used by those who wish to manage weight without the use of medications, or who are discontinuing or avoiding the medications due to their unwanted side effects, and seek a more natural alternative. ADM showcased a solution that could support those coming off the medications too – its ‘Sip of Wellness’ drink concept, a functional shot for easy, on-the-go consumption, containing ADM’s Fibersol prebiotic fibre as well as its BPL-1 postbiotic. ADM’s global VP of marketing, June Lin, explained that it can help to address metabolic health, weight management and satiety as a ‘companion product’ for those transitioning off GLP-1s. Women’s health A range of women’s health needs were under the spotlight at the event, with menopause and menstrual cycle support solutions significantly gaining traction. Nexira was highlighting BloomEase among its portfolio of solutions, a targeted solution designed to support women across the entire menstrual cycle. Made from the botanical yarrow (Achillea millefolium) and combined with marine magnesium, the dual-approach ingredient has been shown in clinical studies to reduce pain and discomfort both before and during menstruation, as well as improving emotional wellbeing, energy levels and sleep quality. Elsewhere, for menopause support, Symrise was showcasing its Chondractiv Move solution – a four-in-one, collagen-based ingredient targeting active, perimenopausal and menopausal women aged 40 and above. The ingredient is designed to support joint health, mobility and recovery, helping women across these life stages to continue feeling strong and maintain an active lifestyle. The company also highlighted a brand-new ingredient launch at the event – Hibicyan, a hibiscus extract that has been found to support blood flow and vascular health. The solution could be used across functional food, beverage and supplement applications, with potential to target the beauty-from-within, women’s health and healthy ageing markets due to its skin health benefits. It was sampled in a hibiscus-flavoured beverage format, combined with Symrise’s Acerowell acerola-based ingredient for supporting metabolic health and skin appearance. Meanwhile, Kerry showcased a menopause support powdered beverage solution, made with its Sensoril ashwagandha ingredient, which was shown in studies to help support women’s quality of life and reduce menopause symptoms. The powder was cranberry and green tea-flavoured, and included 250mg of Sensoril, with the use of Kerry’s taste modulation technologies leveraged to mask the bitter taste associated with ashwagandha. Also offering a powdered beverage format was Givaudan, highlighting Lifenol – a natural, plant-based ingredient delivering phytoestrogen and prenylnaringenin (8-PN) in an 85ml dosage format. In studies, this dose has been shown to alleviate common menopausal symptoms such as hot flushes and sleep disturbance. It was showcased in a 10g sachet to be diluted in water, flavoured with blackcurrant and coloured with the company’s Vegebrite Black Carrot solution from its Sense Colour portfolio. The ingredient has approved health claims in Canada and South Korea, and has also been shown to support total bone mineral density. Additionally, the company was highlighting its Pacran solution, a natural blend of whole cranberry ingredients, optimised to support urinary tract health. It has been demonstrated in clinical studies to offer activity against E.coli adhesion in the urinary tract, aiming to help prevent a common health issue for women – 60% of women will experience a urinary tract infection (UTI) at some point in their lives, with around 20-40% suffering from recurrent UTIs. Urinary tract support was also one of the focuses for TopGum, which chose to centre women’s health innovation at its booth this year. The gummy manufacturer offered samples of a range of gelatine-free and fibre-based gummies, each designed to support different women’s health areas. These included a cranberry, cherry and raspberry fibre-based gummy to support urinary tract health, a lemon and ginger-flavoured gummy designed to reduce nausea, and a grape-flavoured gummy containing 5mg of iron and 13mg of vitamin C to aid absorption – iron deficiency is a common condition in women, often experienced due to blood loss from menstruation as well as in pregnancy. The company also highlighted fibre-based prenatal support and PMS support gummies, showcasing their breadth of innovation across women’s various life stages and support needs. One gummy showcased was a collaboration with Ixoreal Biomed, incorporating the company’s SRI-81 Shatavari herbal ingredient. Shatavari has been shown in clinical studies to broadly support women’s hormonal balance, reducing symptoms of PMS and perimenopause/menopause. Lubrizol also demonstrated a focus on women’s health across life stages, with its women’s health growth platform showing how its solutions can address health needs such as energy, pregnancy and menopause support, and skin glow. Its ‘carousel of personas’ showed five key female target personas, from busy young professionals in need of energy-supporting gummies, to menopausal women seeking supplements to support active and healthy ageing. The number one focus for Lubrizol was its new pectin-based gummy application concept for its Curcushine microencapsulated curcumin extract, turmeric’s key bioactive polyphenol compound. Curcumin’s antioxidant and anti-inflammatory properties are associated with multiple wellness benefits including skin health and appearance, with Lubrizol noting its potential in beauty-from-within, women’s health and healthy ageing formulations. While curcumin traditionally has poor water solubility, Lubrizol’s microencapsulation technology enables the ingredient’s integration into a wide range of applications including gummies (successfully tested in both pectin and gelatine formats), beverages and snacks. A recent clinical study showed Curcushine’s potential as a nutricosmetic, with a daily intake of the solution for six weeks demonstrating significantly reduced wrinkles, skin redness and brown spots compared to a placebo. The Curcushine group also showed improved skin luminosity and homogeneity with less oxidative stress. Longevity Longevity and healthy ageing continued to inspire innovation across the show floor, with the concept of extending your healthspan – the period of life spent in good health – influencing new concepts for all age groups proactively seeking fit and healthy lives for longer. With more emphasis on holistic wellbeing, preventing skin ageing effects was just one part of the conversation, though still inspired many of the concepts showcased. Collagen remained a popular formulation staple across various formats including gummies, powders and drinks. Bioiberica highlighted a collagen-enriched milk drink, developed in partnership with dairy group Lactalis, responding to consumer demand for new functional food and beverage formats alongside more traditional nutraceutical applications. The company noted the rising demand for collagen-enriched foods to support joint health and mobility, with FMCG Gurus research showing that consumers would be most interested in seeing mobility claims on dairy-based yogurt and milk products. The drink contained Bioiberica’s Collavant N2, a native type II collagen solution derived from chicken sternum. The ingredient can be used at a low dose (40mg per day) and specifically targets joint health. Bioiberica also showcased its hyaluronic acid (HA) matrix ingredients Dermial and Mobilee – with the former targeting skin health and beauty, and the latter targeting mobility. The solutions are made up of more than 60% HA, along with polysaccharides and collagen. Both are scientifically backed, with Dermial shown in studies to increase skin glow and boost hydration at only 60mg per day. Meanwhile, Mobilee supports muscles and joints at a dose of 80mg per day. Prinova was also highlighting collagen and HA, showcasing an ‘Everyday Radiance’ beverage concept designed to support skin, hair and nails. Offered in a maracuya and pineapple-flavoured blend, the beverage contained marine collagen peptides and HA alongside vitamins and minerals such as biotin, zinc and vitamin C and E. Michael Robbins, technical sales manager at Prinova, acknowledged the increasing portion of beverages with added functionalities and health claims now found in the soft drinks market. This is clear in the UK, where FoodBev is headquartered – of our recent UK Soft Drinks Awards winners for 2026, an overwhelming majority of winning and shortlisted entrants were functional beverages, such as drinks for energy, gut health or sports performance. Additionally, recent NielsenIQ data has shown that the UK’s functional health shot market is now worth £100 million in value sales – one of the fastest-growing segments in beverages, delivering a 47% compound annual growth rate over the past three years. Prinova decided to highlight a range of beverage concepts at the event in response to this trend, with its female-targeted ‘Everyday Radiance’ concept targeting longevity and beauty-from-within trends. Meanwhile, at Sirio’s booth, longevity was the primary focus across a range of applications. The company showcased its new longevity platform, Aeion, which was developed in collaboration with the Sirio Institute on Ageing. Different dosage formats were on display, designed to help consumers develop lasting wellbeing habits – including younger consumers, who are increasingly taking proactive, forward-thinking measures to extend their healthspan earlier on in life. Its brand-new Snowmelt format was highlighted in a unique experience where attendees were invited to step into an immersive room complete with 360° imagery and a subtle fruity aroma. The Snowmelt sachet – an ‘instant melt’ powder delivering Sirio’s NAD+ Energy solution – was offered in a mango and grapefruit flavour. The powder is incredibly fine and smooth, melting immediately on the tongue and designed with convenient, enjoyable use in mind. Other formats highlighted were a fast-melt tablet containing BPL-1 postbiotic, to support metabolic and cardiovascular health, alongside Sirio’s recently launched LifeChew solution – a plant-based, chewable ‘jelly tablet’ format proven to improve bioavailability. The tablet format is suitable for ingredients like omega-3 oils, fat-soluble vitamins, coenzyme Q10, and carotenoids such as lutein and astaxanthin. Its concept offered at Vitafoods included algal DHA and vitamin D, included for their brain health and immunity benefits. Elsewhere in algae-based innovation, Corbion was highlighting its AlgaVia DHA and AlgaVia omega-9 oils, showcasing how they can provide a sustainable alternative to fish oil-based ingredients. AlgaVia omega-9 contains over 90% monounsaturated fats, positioning it as an ideal solution for heart health-conscious consumers. The ingredient has a high smoke point (up to 251°C), making it well-suited to high-heat cooking methods. Meanwhile, its neutral taste means it can seamlessly integrate into a broad range of food applications. To demonstrate this at Vitafoods, Corbion offered indulgent, pistachio ganache-filled chocolates made both with and without AlgaVia oil – there was no clear taste difference, with the AlgaVia-enriched chocolate notably lacking any of the ‘sea-like’ aftertaste commonly found with algae-based ingredients, while its creaminess was also enhanced by the oil. Mitsubishi Gas Chemical (MGC), meanwhile, was celebrating its latest research study focusing on longevity – specifically, how its pyrroloquinoline (PQQ) solution could extend healthy lifespan and boost physical function. While the lifespan data was drawn from animal research, the company noted that the findings reinforce PQQ’s role in supporting the biological processes behind cognitive performance, energy metabolism and resilience against age-related decline. The company’s MGCPQQ is naturally derived, produced via fermentation, and remains the only PQQ approved as a novel food ingredient in the EU. It can be used across a range of dietary supplement formats, including powders and capsules. Further key topics: Vitafoods 2026 trends in brief While the above topics felt much like this year’s big three, other areas of innovation caught our attention too. An interesting element of Vitafoods is noticing how much overlap there can be between different segments, with many solutions tailored to specific health needs – yet also able to extend appeal to broader audiences. Lubrizol’s global marketing manager, Isabel Gómez, spoke to FoodBev about this as she explained how the market positioning for the company’s solutions can be pivoted to adapt to current trends, with Curcushine offering benefits that span broad consumer demographics. Aside from GLP-1 support, women’s health and longevity, here’s what else we noticed trending at this year’s event. Gut health and immunity Gut health remains a driving force when it comes to functional F&B innovation – prebiotic fibre claims are bigger than ever, with many dubbing fibre ‘the new protein,’ influenced by social media trends such as ‘fibremaxxing,’ and biotics (pre, pro and post) continue to be a popular choice in nutraceutical formats. Concepts on display in this are included Prinova’s ‘Everyday Harmony’ beverage in a ginger and lime mojito flavour, containing three plant prebiotics – Aquamin, glucomannan and inulin – alongside live probiotic cultures, calcium and ginger root to aid digestion. Cargill also highlighted plant-based, sugar-free gummies made with its EpiCor postbiotic and a ‘FizzMunity’ tablet concept with vitamin C. Meanwhile, Kerry showcased orange and mango-flavoured gummies containing its Wellmune postbiotic, designed specifically for children’s immunity. Alternatives to whey protein Several companies pointed out the unprecedented rising costs of whey protein as manufacturers struggle to keep up with demand for protein-boosted foods and drinks. Major players in the functional ingredient space responded to the need for alternative ingredients. Ingredia was highlighting its ProDiet Hydrolysate B40, a 40% hydrolysed micellar casein containing more than 80% protein and ideal for both sports nutrition and medical nutrition innovations. It is heat-stable and suitable for use in RTD beverage formats, with high digestibility and fast assimilation. Meanwhile, plant-based proteins were on the menu for many companies – Meurens and Tirlán both showcased oat-based protein ingredients, with Tirlán’s Keith Cooney acknowledging rising interest in hybrid plant-based and dairy product formulations as manufacturers look to cut costs and boost sustainability. Rousselot also pointed out that its Nextida collagen-based solution can be blended with whey protein in formulations. Sports and performance nutrition Besides protein, other areas of sports nutrition innovation were prominent. As explored in FoodBev’s latest cover feature, one such rising trend is creatine, becoming increasingly popular due to its well-researched performance and muscle-boosting benefits. Additionally, emerging research suggests potential benefits in other areas like cognition and mood support. Glanbia was highlighting a CreaBev beverage based on creatine, while Creapure was showcasing its premium creatine across formats including a ready-to-drink chocolate protein and creatine shake, and a white chocolate and raspberry creatine protein bar. Hydration was also a focus – Cargill was offering a reduced-sugar isotonic sports drink concept, and Kerry showcased an electrolyte option among its beverage shot concepts. Energy and performance-boosting concepts generated further buzz, with Givaudan highlighting a recent study carried out with professional racecar drivers – the study found that the drivers saw improved focus and performance after supplementing with Cereboost, its American ginseng-based ingredient. Nektium also highlighted a new study, finding students gained energy and improved emotional balance during stressful studying periods after taking its mango leaf extract Zynamite, showcased at the event in a lemon and lime-flavoured energy drink concept. Sleep, relaxation and mood support Mood-boosting ingredients provide a clear market opportunity as people struggle to balance increasingly busy lifestyles. Additionally, consumers are more aware of the link between mood, lifestyle factors and sleep than ever before, with FMCG Gurus research showing that emotions and financial worries topped the list of reasons consumers suffered worsened sleep. Solutions to help consumers relax, improve their mood and get a good nights’ rest are, unsurprisingly, highly in demand, with the natural sleep aids market booming. Offerings in this area included BGG’s Theraprime, a tocotrienol ingredient designed to support mood and sleep as well as memory and focus; Givaudan’s Zensera lemon balm extract designed to support calmness; and Nektium’s Vanizem, derived from the West African spice Aframomum melegueta. As always, it was a pleasure to attend Vitafoods and connect with so many inspiring innovators working to address today's most vital challenges and trends within the global nutraceutical industry. Jesús and I extend our thanks to all who invited us to their booths and took the time to chat with us this year. We look forward to seeing you all again for Vitafoods 2027, and to our continued collaborations in the future!

Mondelēz International has been found by a German court to have misled consumers after reducing the size of its Milka chocolate bars from 100 grams to 90 grams without making substantial changes to the product’s packaging. The lawsuit was brought by the Verbraucherzentrale Hamburg at the Regional Court serving the German federal state and city of Bremen. The ruling, case 12 O 118/25, concluded that the packaging created the expectation that the product quantity had remained unchanged despite the reduction introduced earlier in 2025. According to the court, consumers familiar with the longstanding Milka packaging would reasonably assume the chocolate bars still contained 100 grams. Judges said the discrepancy between the visual presentation and the actual net weight risked misleading buyers unless accompanied by a clear and visible notice on-pack. The court stated that Mondelēz should have included a comprehensible notice of the quantity reduction for at least four months following the change, to give consumers adequate time to recognise the adjustment. The decision is not yet final, and Mondelēz has one month to appeal the ruling. A spokesperson for Mondelēz told Reuters: “We take note of and take seriously today’s court ruling and are now examining the court’s reasoning in detail." The maker of brands including Milka and Oreo said it reduced the weight of some Milka bars last year in response to increasingly volatile market conditions while aiming to maintain expected product quality standards.

Private equity firms including Blackstone and Clayton, Dubilier & Rice are exploring potential bids for The Magnum Ice Cream Company, according to a Reuters report citing sources familiar with the matter. The firms are understood to be in the early stages of assessing a possible move, with discussions said to be focused on monitoring Magnum’s share price performance before deciding whether to proceed. Magnum, which owns brands including Magnum, Cornetto and Ben & Jerry's, was spun out of Unilever less than six months ago and listed in December 2025 at a valuation of around €7.8 billion. Unilever still retains a 19.9% stake in Magnum and plans to exit its holding within five years. According to Reuters, private equity firms are expected to wait until after Magnum reports its summer sales performance before deciding whether to pursue a bid, as the company generates a significant portion of its revenue during the warmer months. Sources also told Reuters that other buyout firms are monitoring the business. FoodBev has contacted CD&R for comment, while Blackstone declined to comment.

Sauce Shop has partnered with Cheshire-based cheese manufacturer Helers to launch two new spicy sliced cheese products in UK supermarkets. Produced by Helers under licence from Sauce Shop, the new Buffalo Hot Sliced Cheese and Original Hot Sliced Cheese combine processed cheese slices with the sauce brand’s hot sauce flavours. Original Hot Sliced Cheese incorporates Sauce Shop’s signature Original Hot Sauce flavour, described by the company as delivering a fruity and spicy profile designed for sandwiches, burgers and toasties. Pam Digva, co-founder of Sauce Shop, said: “Hot flavours in everyday staples are having a real moment right now, consumers want that excitement at every meal, not just when they reach for the sauce bottle.” She added that the partnership with Helers combined “serious craft and heritage” in cheese-making with Sauce Shop’s flavour expertise. Melody Chapman, sales and marketing director at Helers, said the collaboration aimed to bring more branded innovation into the cheese category, which she described as historically dominated by own-label products. Chapman said: “By combining their distinctive flavours with our cheese-making expertise, we’re creating products that cut through, add value, excite shoppers and help retailers inject fresh energy into the category.” The products are now available in the chilled aisles of Sainsbury's and Morrisons nationwide.

Louis Dreyfus Company and PepsiCo are partnering on a regenerative agriculture initiative in Saskatchewan aimed at scaling sustainable canola production for ingredients used in PepsiCo products sold across the US and Canada. The programme, launched in one of the world’s leading canola-growing regions, is designed to help farmers adopt regenerative and restorative agriculture practices intended to improve soil health, reduce greenhouse gas emissions and support local ecosystems. Participating growers receive training and technical support through the Canadian Prairies Trusted Advisor Partnership (TAP), which provides practical, science-based guidance for implementing regenerative farming practices. In 2025, the initiative supported 16 farmers across 25,000 acres, producing approximately 26,000 tons of canola grown under the program’s regenerative agriculture framework. The companies plan to expand the initiative to 45,000 acres in 2026 as they work to accelerate adoption across the province. Paul Hrycyk, regenerative agriculture project manager at LDC, said: “With climate challenges affecting crops and farmer livelihoods, the long-term resilience of food and agricultural supply chains requires a transition to more sustainable practices at farm level." Programme outcomes will be measured using the Cool Farm Tool, a standardised platform used to estimate and track metrics including farm-level emissions and biodiversity indicators. The companies said the data-driven approach is intended to help growers monitor performance over time and refine farm management strategies. “Our programme with PepsiCo reflects our shared focus on supporting regenerative agriculture practices through this collaboration, and our belief that joint investment and actions are essential to scale and accelerate the adoption of regenerative agriculture practices,” Hrycyk added. Margaret Henry, vice president of sustainable and regenerative agriculture at PepsiCo, said: “PepsiCo is rooted in agriculture, and farmers are central to the food systems we depend on. By working closely with farmers to understand what works best for their operations, we can help promote the adoption of regenerative agriculture practices that can support soil health and strengthen resilience on the farm.” Founded in 1851, LDC operates across the agricultural value chain, with activities spanning origination, processing and transportation of commodities including grains, oilseeds, coffee, cotton, rice and sugar. The company says it handles approximately 100 million tons of products annually and operates in more than 100 countries.

The food and beverage landscape in Asia-Pacific (APAC) is evolving rapidly, shaped by consumers seeking authentic, visually distinctive and natural products. Colour plays a central role in this shift. It influences first impressions, communicates quality and helps products stand out in increasingly competitive markets. Among emerging shades, ube-inspired purple has become a powerful tool for differentiation, but translating this trend into scalable, stable applications can still present technical challenges for R&D teams. This is where a practical approach makes the difference. Exberry by GNT has introduced a new paper, 'The power of purple (ube),' developed to support product developers in understanding and applying this trend effectively. The paper demonstrates how to achieve the recognisable ube-like purple appearance using plant-based colour solutions derived from fruits, vegetables and plants, allowing developers to meet clean-label expectations while maintaining performance. Inside the paper, you’ll discover how ube purple has evolved from a culturally significant Asian reference into a global colour and flavour cue. For R&D teams, the value lies in translating this perception into products that deliver consistent results. Ube-inspired purple resonates strongly with consumers because it combines multiple emotional and functional cues. The colour evokes a sense of comfort through cultural familiarity, while also conveying creativity and supporting new, exploratory concepts. It is further associated with wellbeing through its connection to a natural ingredient, alongside a modern appeal aligned with current visual trends The paper also explores how this colour trend has gained momentum globally. Driven by social media visibility and growing interest in Asian-inspired products, purple shades have become highly recognizable and visually impactful across categories. For product developers in APAC, this creates a clear opportunity to innovate with colours that are both locally relevant and globally appealing. However, achieving the desired shade and performance requires careful formulation. Replicating the rich, vibrant look associated with ube, while ensuring stability across pH, temperature and processing conditions, can be complex when working with natural ingredients. Exberry can help you to address this challenge. By combining selected plant-based raw materials, they enable developers to recreate a wide spectrum of purple shades suitable for different applications. These solutions offer: Consistent and vibrant colour performance Flexibility across formats and processing conditions Compatibility with a wide range of food and beverage applications Clean and simple ingredient labelling aligned with consumer expectations The paper includes application examples across categories such as dairy, confectionery, beverages and bakery, illustrating how ube-inspired purple can be successfully implemented in real-world formulations. It also provides guidance on how formulation choices influence the final visual outcome. Looking ahead, ube-inspired purple is expected to expand further into multiple applications. For R&D teams, this makes it a future-relevant colour direction. Download 'The power of purple (ube)' to explore how Exberry can help you bring this trend to life.

Schubert unveiled the latest generation of its automated top-loading packaging machines (TLM) last week at the Interpack 2026 trade show in Düsseldorf, Germany. The new machines, launched in black-grey and white colour schemes, feature a striking design with a curved frame that is engineered to support the F4 robots’ performance with AI-supported path calculation. This design enables more process and automation technology to be integrated into the frame while maintaining the same external dimensions and weight, enabling a significantly higher functional density. Volker Haaf, head of development for Electronics and Software at Schubert, explained that the previously used frames flexed too much to allow the ‘pick and place’ robots to operate precisely at high speeds. In collaboration with Dresden-based Schubert Motion, a frame variant four times stiffer was developed. Despite the machine’s unchanged weight, Schubert said it also succeeded in optimising the machine’s costs. “More technology in the same space expands the potential applications for our customers and makes the entire system even more efficient,” said Haaf. “With the new TLM, we are deliberately entering new performance areas.” At Interpack, Schubert demonstrated how the TLM can effectively pack stacked round biscuits into flowpacks, with five F4 units in three cells packing 800 biscuits or 266 flowpacks per minute, at a film speed of 30 metres per minute. The new TLM generation’s robots use the twin-pick method developed by the company, allowing two products to be picked simultaneously rather than sequentially. The robots’ path calculation, recalculated for every pick, adds further differentiation – Schubert’s head of new product development for Assemblies, Manuel Schuster, noted that this allows for reduced vibrations and increased performance of each robot arm by 20% without straining the mechanics. Additionally, the new generation of machines is equipped with self-optimising vacuum pumps, contributing to energy efficiency. According to Schubert, this reduces air consumption, for example by suction tools, by around 30%. “Vacuum technology accounts for close to half of the total energy requirement in a picker line. The impact the new pumps have on the system’s overall energy efficiency is just as significant,” Schuster said. With the latest TLM generation, Schubert switches to the EtherCAT protocol for the automation concepts in its new control system. This replaces the previous Sercos-III protocol. Operators can continue to control the machines and monitor processes via HMI screens, with greater flexibility than before. As detachable tablets, the machines can be used in a decentralised manner and enable web-based interaction with the line. Operators do not need to return to a fixed interface to evaluate information, change formats or carry out maintenance work – the machine allows them to do this from their current location and respond quickly.

Cargill and Voyage Foods are bringing cocoa-free confectionery alternative NextCoa to the North American market, launching initially in the United States as manufacturers seek more sustainable and supply-resilient ingredient solutions. The new product line is designed to deliver the flavour and indulgent experience associated with traditional chocolate without using cocoa, combining plant-based ingredients such as grape seeds with conventional chocolate-making processes. The launch comes as the global cocoa sector continues to face pricing volatility, supply chain disruption and sustainability pressures, prompting increased interest in alternative ingredients and reformulated confectionery products. Kojo Amoo-Gottfried, vice president and managing director of Cocoa and Chocolate for Cargill Food North America, said: “The NextCoa line is about expanding choice, not replacing chocolate but redefining what’s possible. It unlocks a new way for manufacturers to create the flavors and indulgent experiences people love while building resilience into the food system." According to the companies, NextCoa delivers a 67% lower carbon footprint compared with conventional chocolate formulations while also addressing allergen concerns. The product is formulated without dairy, soy, peanuts or tree nuts and is certified vegan, Kosher pareve and Halal suitable. The range combines Voyage Foods’ patented ingredient technology with Cargill’s global ingredient sourcing and distribution network to scale commercial adoption across food manufacturing sectors. Adam Maxwell, CEO and founder of Voyage Foods, said: “We built Voyage Foods to rethink how the world’s favourite foods are made. With Cargill, we can scale that vision, making our approach to chocolatey-like foods accessible to even more manufacturers.” The US launch includes two varieties: Mild, designed to replicate milk chocolate-style flavour profiles, and Dark Mild, which blends darker cocoa-style notes with milk chocolate characteristics. The products are intended for multiple applications, including inclusions for snack bars, bakery and ice cream, as well as coatings for confectionery products such as truffles and snacks. Under the companies’ commercial agreement, Cargill will serve as the exclusive global B2B distributor for Voyage Foods products. Distribution in the United States will be supported through ingredient partners, including Batory Foods, Blendtek Ingredients and Gillco Ingredients, with plans to expand availability into Canada.

Hero Group has announced a leadership transition within its UK and Ireland business, appointing Georgina Pattison as general manager of the Hero UK&I organisation following the departure of Matthew Mills. The move comes as the company continues integrating plant-based brand Deliciously Ella into its wider UK&I operations after acquiring the business in 2024. Mills, who co-founded Deliciously Ella alongside his wife Ella Mills, remained with Hero after the acquisition and became general manager of the enlarged UK&I organisation in October 2025. According to the company, he is leaving following the completion of the first phase of the integration process. Menno Oosterhoff, chief markets & sales officer at Hero, said: “We thank Mills for his commitment and leadership, including the integration of the Deliciously Ella business within Hero UK&I, and wish him all the best for the future." Pattison steps into the role after serving as commercial director for Hero UK&I. Prior to the acquisition, she led Deliciously Ella’s commercial operations as managing director, giving her extensive experience across both businesses and positioning her to oversee the next stage of integration and growth. Hero described Pattison as a 'strong and values-driven leader' with deep FMCG expertise, commercial leadership experience and a collaborative management style. Oosterhoff continued: “The UK is a strategic market for Hero, and our priorities and commitment remain unchanged. Our focus is on strengthening our foundations to continue to develop our strong brands, unifying and mobilising the team around new ways of working, and strengthening our execution with clarity and pace.” Headquartered in Lenzburg, Switzerland, Hero Group operates across better snacking, naturally good food and infant nutrition categories. Its portfolio includes brands such as Organix, Corny, Beech-Nut and Deliciously Ella.